grissini logo design animation

hand-stretched
GRISSINI

Miqich brand presents four flavor hand-stretched grissini made with Italian technology but producing in Armenia.
 
The client wanted to emphasize the product’s Italian origin. We proposed to express all this through a minimal design, but also to have a typical Florentine image, since grissini originates from Florence.

The produced grissini are sold in the market in four flavors, three of which have a design mainly on a white background, and the olive grissini, because they are more premium, that’s why a black box solution was implemented.

Hand-Stretched Grissini is a packaging design project by Atyan Design for the Miqich brand, created for a four-flavor line of hand-stretched grissini made using Italian technique and produced locally in Armenia. Since the client wanted the Italian heritage of the product to come through clearly, Atyan Design developed a minimal packaging design that lets the product’s craftsmanship speak for itself, paired with clean typography and a color system that distinguishes each of the four flavors at a glance. Minimal packaging design is often the hardest kind to get right: every element has to earn its place, from color to type to material choice, while still standing out on a crowded shelf next to competing snack and bakery brands. As a packaging design agency in Yerevan, Armenia, Atyan Design works with food producers on packaging design, brand identity, and logo design, from concept through print-ready production files. Food brands in Armenia looking for a packaging design studio to bring a European-inspired product to market with a clean, premium look can see in the Miqich grissini project the kind of restrained, effective design work Atyan Design delivers.

Grissini brand identity design and packaging
grissini branding
graphic design branding packaging
grissini creative packaging
grissini with olives
packaging design creative
grissini branding packaging design
grissini package
grissini branding
Italian grissini
grissini branding